Social Media

Hiring a Third-Party Agency vs. an In-House Employee

Investing in the right marketing channels can return a significant investment for your business and boost profitability exponentially....

Why Batching Social Media Content is Crucial

There’s a strategy for creating social content that can save you precious time and energy while still ensuring that you post high-quality.

Reels, Lives and Stories - Video Content is Only Getting More Important

Video content isn’t just for TikTok. Almost all platforms make it easy to create short clips which is a great way to add engaging and...

Stories: Temporary Visual, Permanent Reach

Author Brigette Lugo Brigette is a social media consultant at TW Media a digital marketing agency based in Orange County, CA. Follow...

How To: Twitter Chats

For those of you seeking to find some new ways to help market your brand and network within your industry, here’s some advice: join a...

A Rant on Passwords

Not knowing what your passwords are or not having access to your social profiles is honestly ridiculous. There have been one too many...

5 ways to improve your engagement on Instagram

No, the algorithm isn’t against you. On top of creating great content, it’s important to do the work. Yes, you can’t just post and ghost...